The Kraft Your Life Radio Show - live empowered & trusted.

What if the reason you’re tired, foggy, unmotivated, or struggling in the gym isn’t discipline… but biology?
In this episode of The Kraft Your Life Radio Show, Matt Kuehlhorn sits down with Ray Costello, owner of Game Day Men’s Health in Grand Junction. Today they dive deep to unpack the truth about testosterone optimization, men’s health, and reclaiming your energy. Ray shares how therapy led him to check his testosterone levels, what changed after starting TRT, and how that experience inspired him to launch a clinic dedicated to helping men feel like themselves again.
🔔 Subscribe for more conversations about leadership, discipline, entrepreneurship, and optimizing your life!
 
🔗 Links Mentioned in the Episode:
🌐 https://gamedaymenshealth.com/grand-junction-co
📞 970-829-5798
https://www.instagram.com/gameday_menshealth
https://www.facebook.com/gamedaygrandjunctionco/
 
Sommar Garage Door Opener: https://www.sommer-usa.com/
Kooler Garage Doors: https://koolergaragedoors.com/

In this episode of The Kraft Your Life Radio Show, host Matt Kuehlhorn sits down with Michelle Myers, founder and CEO of Pink Callers, a customer service and call center company serving the skilled trades. Michelle shares her unconventional journey from commercial interior design to building one of the most respected service-based call centers in home services. The conversation dives deep into the art of customer service as storytelling, explaining why the first phone call sets the tone for trust, safety, and long-term customer relationships. If you’re a service business owner, leader, or operator looking to scale without losing the human touch, this episode is packed with practical insights and real-world wisdom.
🔔 Subscribe for more insightful discussions and ways to craft YOUR life!
 
🔗 Links Mentioned in the Episode:
🌐 https://www.pinkcallers.com/
📧 michelle@pinkcallers.com
Sommar Garage Door Opener: https://www.sommer-usa.com/
Kooler Garage Doors: https://koolergaragedoors.com/

In this episode of The Kraft Your Life Radio Show, host Matt Kuehlhorn welcomes Luke Clayton, founder of Evergreen Administration Services, to explore what it really takes to build a strong business culture. 
Luke shares his path from athletics and corporate HR to launching a values-driven PEO that helps small and mid-sized businesses handle payroll, HR, compliance, and employee development.
Together, they unpack the hidden costs of employee turnover, the importance of intentional onboarding, and why leadership means having hard conversations with care and clarity.
Whether you’re a founder, manager, or entrepreneur trying to scale without losing your soul, this episode is packed with practical insight and real-world wisdom.
🔔 Subscribe for more insightful discussions and ways to craft YOUR life!
 
🔗 Links Mentioned in the Episode:
🌐 https://evergreenpeo.com/ 
Sommar Garage Door Opener: https://www.sommer-usa.com/
Kooler Garage Doors: https://koolergaragedoors.com/
 
business culture, leadership development, small business HR, PEO explained, professional employer organization, employee retention, hiring and firing, values-based leadership, entrepreneurship podcast, HR compliance, payroll services, business growth strategy, company culture, leadership communication, managing employees, organizational leadership, Kraft Your Life Radio Show, Luke Clayton, Evergreen Administration Services

In this episode of The Kraft Your Life Radio Show, host Matt Kuehlhorn sits down with Trapper Searles; perspective coach, author, entrepreneur, and former garage door business owner, for a deep, and honest conversation about mindset, energy, and personal transformation.
Trapper shares his journey from starting in the garage door industry at age 15 to founding The Garage Doctor in Denver, and ultimately selling the business after profound personal challenges. Central to the discussion is Trapper’s work around the Seven Levels of Energy, a practical framework that helps entrepreneurs recognize emotional states like victimhood, reactionary thinking, collaboration, leadership, peace, and conscious creation.
 
🔔 Subscribe for more insightful discussions and ways to craft YOUR life!
 
🔗 Links Mentioned in the Episode:
🌐 https://trappersearles.com/
https://www.instagram.com/trappersearles/
https://www.facebook.com/trapper.searles/
Book: https://a.co/d/6lo4Qzf
 
Sommar Garage Door Opener: https://www.sommer-usa.com/
Kooler Garage Doors: https://koolergaragedoors.com/

In this episode of The Kraft Your Life Radio Show, host Matt Kuehlhorn welcomes Alisa Imperial Lindsey, hospitality veteran, industry connector, and one of the driving forces behind Garage Door Freedom. With over 20 years of experience in luxury hospitality and years spent transforming training and culture at A1 Garage Door Service, Alisa brings a fresh perspective on what it truly means to serve customers and build sustainable businesses. Together, Matt and Alisa explore the difference between teaching skills and coaching people, why fun matters in training, and how communication and trust create real value in service-based industries.
 
🔔 Subscribe for more insightful discussions and ways to craft YOUR life!
 
🔗 Links Mentioned in the Episode:
🌐https://garagedoorfreedom.com/
https://www.facebook.com/GarageDoorFreedom/
 
Sommar Garage Door Opener: https://www.sommer-usa.com/
Kooler Garage Doors: https://koolergaragedoors.com/

In this episode, Matt sits down with Andy Felice, founder of GD Marketing Lab. Andy shares the story behind starting his agency, how he helps businesses improve their online presence, and his philosophy on honest, data-driven marketing. The discussion covers common mistakes business owners make with marketing, how to think about branding versus lead generation, the role of paid ads, website optimization, and creating real value instead of chasing vanity metrics. Andy also talks about entrepreneurship, work-life balance, what he wishes he had known when starting out, and practical advice for business owners looking to take control of their marketing.
🔔 Subscribe for more insightful discussions and ways to craft YOUR life!
 
🔗 Links Mentioned in the Episode:
🌐https://gdmarketinglab.com/
https://www.instagram.com/gdmarketinglab/
 
Sommar Garage Door Opener: https://www.sommer-usa.com/
Kooler Garage Doors: https://koolergaragedoors.com/

In this episode of The Craft Your Life Radio Show, host Matt Kuehlhorn sits down with Ken Paskins, elite EOS Integrator, operator, and founder of GCE Strategic Consulting. Ken shares his journey from Purdue to high-level corporate leadership roles, eventually becoming one of the earliest fractional integrators in the EOS world. The conversation dives deep into the distinction between visionaries and integrators, why only a small percentage of people are wired to be true operators, and how business owners can determine when it's time to bring on an integrator to scale responsibly.
 
🔔 Subscribe for more insightful discussions and ways to craft YOUR life!
 
🔗 Links Mentioned in the Episode:
🌐 gcestrategicconsulting.com
ken@gcestrategicconsulting.com
 
Sommar Garage Door Opener: https://www.sommer-usa.com/
Kooler Garage Doors: https://koolergaragedoors.com/

In this episode of Craft Your Life Radio Show, host Matt Kuehlhorn sits down with Nick Lavallee, the owner of Grindstone Seal Coating. Nick shares his journey from uncertainty after high school to becoming a successful entrepreneur in the seal coating industry. He discusses the importance of integrity, quality workmanship, and building a business based on strong values. The conversation delves into the dynamics of partnership, the role of faith in business, and the significance of mentorship. Nick also offers practical advice for aspiring entrepreneurs and shares his vision for the future of his business.
🔔 Subscribe for more insightful discussions and ways to craft YOUR life!
 
🔗 Links Mentioned in the Episode:
🌐 https://www.grindstoneasphalt.com/
https://www.instagram.com/grindstonesealcoating
 
Sommar Garage Door Opener: https://www.sommer-usa.com/
Kooler Garage Doors: https://koolergaragedoors.com/

In this episode of The Craft Your Life Radio Show, host Matt Kuehlhorn sits down with Landon Malave, founder of LCM Outdoor Living, for a powerful conversation about craftsmanship, connection, and personal transformation. Landon shares how his journey to becoming a master creator of immersive water features has been shaped by passion, precision, and a deep commitment to building spaces that bring people together.
🔔 Subscribe for more insightful discussions and ways to craft YOUR life!
 
🔗 Links Mentioned in the Episode:
🌐  lcmoutdoorliving.com 
https://www.facebook.com/lcmoutdoorliving
https://www.instagram.com/lcmoutdoorliving/ 
https://www.pinterest.com/lcmoutdoorliving/ 
https://www.youtube.com/@lcmoutdoorliving 
https://www.linkedin.com/in/landon-malave 
https://www.tiktok.com/@lcmoutdoorliving
 
Sommar Garage Door Opener: https://www.sommer-usa.com/
Kooler Garage Doors: https://koolergaragedoors.com/

In this episode of The Craft Your Life Radio Show, host Matt Kuehlhorn sits down with Tatiana Aiono from Power Selling Pros to discuss the art of effective communication and exceptional customer service. Drawing from her extensive experience, Tatiana shares insights on how to build confidence, connect with empathy, and turn challenging conversations into opportunities for growth. Discover the unique challenges of customer interactions over the phone versus in person, and learn why the human touch is irreplaceable, even in an age dominated by AI. Tatiana emphasizes the importance of creating meaningful relationships with customers and provides actionable tips for CSRs to enhance their communication skills. Join us for an engaging conversation that will inspire you to elevate your customer service game! 
🔔 Subscribe for more insightful discussions!
 
🔗 Links Mentioned in the Episode:
🌐 powersellingpros.com
This Call May Be Recorded Podcast
https://www.youtube.com/@PowerSellingPros
 
Sommar Garage Door Opener: https://www.sommer-usa.com/
Kooler Garage Doors: https://koolergaragedoors.com/